I've noticed tiers of understanding of ad tech. Some people have never run campaigns and critique gaming companies for focusing on acquisition instead of product.
Others run a test and fail (including early days of Dropbox).
Others have $100K/mo budgets and ads are the basis of their entire business. Jamie has built tools for the high end, and now anyone can use them. Fuck yeah.
Jamie and I first met in YC W08 -- seems like ages ago. He's one to watch.
Thanks Ivan! We're hoping this makes great marketing analytics accessible to anyone the same way Mixpanel has made great product analytics accessible to anyone.
Others run a test and fail (including early days of Dropbox).
Others have $100K/mo budgets and ads are the basis of their entire business. Jamie has built tools for the high end, and now anyone can use them. Fuck yeah.
Jamie and I first met in YC W08 -- seems like ages ago. He's one to watch.