The photograph in the article is of an office for Uber in Hong Kong. Is there any reliable data available about how the company is doing there? Uber is ideal for places with inefficient public transportation; Hong Kong has easily one of the most efficient public transportation systems in the world. Subway, tram, light-bus and easy walkability make Uber seem redundant.
Inefficient transport systems tend to affect the poor. For example, spending an hour commuting to work. Where this is a serious problem, for example India, some jobs even come with a chauffeur. Daily commutes are not Uber's market.
Doesn't that make the case for Uber even worse? Where Uber shines is being cheap and more available than the closed system of Taxis. With Taxis everywhere (and them being so cheap, I paid about HK$40 to get from the airport to Happy Valley) it seems like Uber wouldn't have a place in the market.