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What works in e-commerce – A meta-analysis of online experiments [pdf]
(
qubit.com
)
424 points
by
sweezyjeezy
on June 21, 2017
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past
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84 comments
Most Winning A/B Test Results Are Illusory [pdf]
(
qubit.com
)
163 points
by
maverick_iceman
on Jan 19, 2017
|
past
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105 comments
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