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Revenue is what you sell your product for.

Income is what you sit with after all the expenses and taxes have been deducted from the retail price.

Let's say you create some product, XYZ, which takes you exactly 5 hours to make. The materials to make the product costs you $50, the salary costs $100 ($20/hr * 5 hours), the shop costs (rent, utilities, etc.) costs roughly $5 pr product. And the things involved in selling your product (marketing, etc.) costs you $45 pr. product.

So in order to break even, you need to charge $50 + $100 + $5 + $45 = $200

You decide to sell the product for $250.

So before taxes you've earned $250 - $200 = $50

And let's say you have to pay 10% taxes on that, so 10% off $50 = $5

Your shop is left with $45 for each product they sell. Or you have $45 in income.

Your operating margins would be $45 / $250 = 18%



> Income is what you sit with after all the expenses and taxes have been deducted from the retail price.

That’s the net income. That word is doing a job there!

> Your operating margins would be $45 / $250 = 18%

No, that’s the profit margin or net margin.


I believe that for operating income which would be used to calculate operating margin, taxes are not yet deducted.




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